Branding. Digital Marketing. Content. Strategy.
Built for brands that want attention without begging for it.
UpthinQ is a full-service creative and digital marketing agency helping brands grow through strategy-led storytelling, striking visuals, and meaningful digital experiences.
About Us
UpthinQ began long before "digital-first" became boardroom vocabulary.
Founded by Shruti Garg, a digital marketing veteran with nearly two decades of industry experience, UpthinQ was built on one simple belief: Creativity works best without walls.
What started as a specialised content company evolved into a borderless creative agency working across industries, countries, and time zones.
Today, UpthinQ blends strategy, storytelling, branding, design, performance marketing, and digital experiences into campaigns that don't just look good, but actually move businesses forward.
Long before remote work became the world's "new normal", UpthinQ operated as a fully work-from-home agency.
No cubicles. No rigid systems. Just ideas, strategy, collaboration, laptops, and strong WiFi.
Because creativity doesn't care about office walls.
Built By Women. Powered By Perspective.
UpthinQ is a proudly women-led and women-run agency, with over 95% of our team made up of women from beautifully diverse walks of life.
Mothers. Non-mothers. Newly married. Happily unmarried. Caregivers. Dreamers. Hustlers. Professionals rebuilding careers. Women from different socio-economic backgrounds, experiences, and life journeys.
That diversity is not just part of our culture.
It shapes the way we think, create, communicate, and build brands that connect with real people.
And in what may or may not be a complete coincidence... almost everyone on the team is also a devoted pet parent.
Which probably explains the empathy, patience, emotional intelligence, and occasional dog appearances during virtual meetings.
Women-Led
Life Journeys
Work Culture
Since Day One
Our Services
Content strategies, reels, campaigns, storytelling, community building & engagement.
Visual identities, packaging, brochures, logo systems, advertising creatives & brand communication.
Responsive websites, landing pages, e-commerce experiences & conversion focused design.
Meta Ads, Google Ads, YouTube campaigns, lead generation & ROI-driven digital advertising.
SEO strategies to improve discoverability, rankings, visibility & long-term organic growth.
Copywriting, scripting, storytelling, blogs, campaign messaging & content ecosystems.
Why UpthinQ?
We combine analytical thinking with creative execution.
From logos to launch campaigns, we create complete brand ecosystems.
A modern work culture designed for flexibility and efficiency.
Hospitality, Real Estate, Healthcare, E-commerce, Lifestyle, Pet Care, Wellness, Food, Tech & more.
Designers, marketers, strategists, developers & storytellers under one digital roof.
Designers, Writers, Marketers, Strategists, Developers.
To build brands that connect, engage & grow consistently.
Our Portfolio
PACKAGING
SOCIAL MEDIA
WEBSITE
BRANDING
SOCIAL MEDIA
WEBSITE
BRANDING
VIDEOS
PACKAGING
Brands
Worked With
Specialist
Team Members
Countries
Served
Passion For
What We Do
Meet The Founder
Creator. Visualiser. Storyteller.
Shruti's professional journey began during the first wave of India's BPO industry over 26 years ago.
Eight years later, her entrepreneurial instincts decided conventional corporate life needed a plot twist. That spark became UpthinQ.
Today, with nearly 20 years in digital marketing, Shruti has worked with over 200 brands internationally and domestically across branding, social media strategy, copywriting, creative design, and digital storytelling.
Her approach combines intuition, psychology, creativity, and strategy into campaigns that connect with people, not just algorithms.
Good design is visible. Great design is felt. But design that works is measured in impact.
Shruti GargWhat Our Clients Say
Real words from the brands we've helped build, grow and remember.
Get In Touch
Tell us about your brand and goals. Our team will get back to you to start the conversation.
